Dynamic Number Insertion
Every click leads to a call. VoiceStack dynamically matches numbers to campaigns, ensuring no enquiries are lost.

The Trusted Phone System For Growing Enterprise DSOs






























The Attribution Gap
Website visitors call, but without dynamic number insertion, dentists can’t link enquiries to the campaigns that drove them.
The Real Attribution Challenges
01.
Marketing campaigns cannot be linked directly to calls.
02.
Calls from online and offline campaigns often create tracking gaps.
03.
Multi-location campaigns make reporting inconsistent and confusing.
04.
Insights into conversion trends are frequently lost.
05.
Manual tracking is error-prone and consumes valuable team member time.
The Outcome Without dynamic number insertion, clinics lose visibility into which campaigns drive calls, miss follow-ups, and cannot optimise marketing spend for patient growth.
VoiceStack Dynamic Number Insertion: Built for Real Dental Workflows
VoiceStack automatically displays unique phone numbers to website visitors based on their source, campaign, or location, ensuring every call is accurately attributed.

Dynamic Number Insertion
Automatically shows the correct number to each visitor based on campaign, source, or location.

Automatic Number Swapping
Updates phone numbers in real time without manual intervention.

Session-Level Attribution
Tracks each visitor session to link calls to the correct marketing effort.

Campaign and Location-Based Display
Ensures numbers reflect the correct campaign or clinic location.

Multi-Channel Compatibility
Works seamlessly across websites, landing pages, and PPC campaigns.

CRM and PMS Integration
Connects call data to patient records and reporting for actionable insights.

Dr Robbie Hughes Founder
“The Potential Opportunities feature showed us how many new patients were calling, ready to begin treatment. Before VoiceStack, we converted only 20–30% of those inquiries. Today, we convert over 90% and use call tracking to refine our marketing ROI.”
How Dynamic Number Insertion Works
Turn website visits into trackable calls with custom numbers and campaign insights.
STEP 01
Visitor Lands on Website
VoiceStack detects the source (ad, organic, referral, email, etc.)

02
DNI Displays Unique Number
03
Patient Calls the Clinic
04
Call Captured in Dashboard
05
Actionable Insights

Benefits for Dental Practices of All Sizes
Operational Efficiency
- Calls are automatically and accurately attributed, eliminating manual tracking errors.
- Marketing ROI is clearly visible, enabling clinics to focus spending on campaigns that deliver results.
- Campaign decisions are faster with real-time source insights.
- Centralised reporting provides a complete view of call attribution across the clinic.
Patient Experience
- Calls are routed correctly from the first contact, improving response times.
- Follow-ups are personalised based on campaign and caller source.
- Patient interactions remain consistent, enhancing trust and satisfaction.
- Inquiries are addressed faster, creating a seamless and relevant experience.
Multi-Location Groups
- Phone numbers display correctly based on the visitor's location for accurate attribution.
- Standardised tracking ensures consistent reporting across all sites.
- Campaign performance can be compared across clinics to identify best practices.
- Centralied dashboards provide unified visibility into marketing effectiveness across locations.
Seamless PMS Integration
VoiceStack links dynamic number insertion data directly to your PMS or CRM, turning every campaign-driven call into actionable insights.







Calls are automatically attributed to the correct patient and aligned with existing records or new prospect entries.
Follow-up workflows can be supported based on campaign source and call intent.
Campaign-specific outcomes are captured and reported, providing clear visibility into marketing effectiveness.
Maintains a unified view across teams and systems for consistent action and reliable reporting.
Analytics That Drive Better Decisions

Track
Calls by campaign and source to see which marketing efforts drive the most patient engagement.
Analyse
Peak performance by campaign to optimise timing and resource allocation.
Monitor
Missed call attribution to capture opportunities that were not acted on.
Measure
Conversion rates for each unique number to evaluate campaign effectiveness.
VoiceStack assigns the correct number. Captures every campaign result.
Frequently Asked Questions
Support:
uk.support@voicestack.comSales:
uk.sales@voicestack.com















